Judy Jernudd production clapboard

Jude's Take

What does a speech have in common with a rollercoaster?

Oh, good.

I’m so glad you’re here because I want to ask you a question.

What do you think your speaking has in common with a rollercoaster?

Everything — and here’s why.

Have you ever heard speeches delivered all on one level?

Well, just like a rollercoaster, it never goes straight up, and it never goes straight down.

It’s a curve.

It’s an emotional up and down — and that’s what you want to deliver to your audience, whether it’s an audience of a thousand or an audience of one.

You want an emotional rollercoaster built into your delivery.

When you do that, you’ll create engagement — and business.